Breathtaking Drive

Breathtaking Drive

The breathtaking drive is just the beginning...

Maui may be known for its golden beaches and turquoise waters, but many visitors are surprised to find the island’s Upcountry region even more spectacular in its own distinctive way. The scenic drive up the slopes of dormant Haleakala Volcano to Ulupalakua is all part of the experience of this historic area.

Just past the tiny town of Keokea, take your time on a peaceful road that rambles and rolls over green hills, offering views down country to the ocean below. The verdant pastures of grazing cattle are a visual reminder of Ulupalakua Ranch owners’ commitment to preserving open space on Maui. In the springtime, stunning jacaranda trees add purple blossoms to the postcard setting, which have been the source of inspiration to painters and photographers alike.

You’ll know you’ve reached Ulupalakua when you see the huge, 100-year-old trees lining the roadway, like soldiers welcoming a hero. Their cool, green canopy of leaves lends an air of serenity as you drive into the tiny town. There at the heart of Ulupalakua is Maui’s Winery, on the historic grounds of Rose Ranch where King Kalakaua came to relax. Flowers bloom in the original flowerbeds set amid green lawns and low, stone buildings.

Visitors are invited to follow in the footsteps of ali‘i (royalty) and paniolo (cowboys) on a walking tour of the grounds, narrated with aloha by our winery staff. On the tour, you will learn about the winemaking process and how some of the original lava-rock buildings are now being used as winemaking facilities. You’ll see many majestic trees, like the enormous Queensland kauri pine and the state’s largest camphor tree with its aromatic leaves.

You are also welcome to sample the fruit of the land in a complimentary tasting of both grape and pineapple wines - all made right here on Maui. The gift shop offers a wide array of local merchandise, keepsakes, and clothing, as well as our famous wines. Across the street, the Ulupalakua Ranch Store offers a tempting array of lunch fare featuring fresh Maui Cattle Company beef and famous Ulupalakua elk burgers.

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